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Creating Irresistible Presence Through Your Own Personal Brand [Day 23 of 30 Days to CIP]


This is Day 23 of 30 Days to Creating Irresistible Presence.  On Wednesday, Laura Roeder showed us the importance of being irresistible to our mentors. Today, Barry Moltz gives us GREAT direction on growing, polishing and protecting our unique irresistible brands. YAY!

Today’s Theme song: Unforgettable by Nat King Cole

Creating Irresistible Presence through Your Own Personal Brand

By Barry J. Moltz (@BarryMoltz)

These days, your career is all of to you because the definition “what a career is” has changed profoundly in the last few years. Long gone are the days when we graduated from college and worked for one company for 45 years before getting that golden watch when we retired. Gone are the days when we graduated from college to join a start-up to make our first million. You will no longer get your presence from a company. Now and in the future, you need to create your own irresistible presence.

Your career will be defined by a series of professional engagements and opportunities with many different people collaborating on a single project. You will no longer stand on one corporate brand in order to build your credibility and career. Today, establishing your own personal brand and identity is the critical link in order to pursue your passion and create that irresistible presence for a financially successful future. You alone are responsible for proactively growing, polishing and protecting your own irresistible brand.

1. Grow Your Presence: As you progress from opportunity to opportunity, you will build your reputation on your own web site, blog or through other social media tools like Facebook and Twitter. You will develop an active follower and raving fan base who will learn and collaborate. Regardless of what any professional employer assigns, you will keep your own email and cell phone number always. They will be the one contact point everyone will be able to find you. You will stay connected to all past associates as a way to look for resources for current and future opportunities.

2. Polish Your Presence: You will record your achievements on your blog or social media website for all to see what you have done. Your brand will be enhanced or diminished by the people and corporations you work and how you interact online with them. You will offer help to anyone that seeks it even if you do not know them.

3. Protect Your Presence– In the web connected world, every career is now built on trust and reputation. There is a new transparency where anything you do and anyone you meet will follow you on the web forever. We all believe more in recommendations from peers than main stream media or large corporations. You will treat all people you come in contact with respect because today’s vendor may be tomorrow’s customer.

You now have full control over your own career by building your irresistible presence. Isn’t that what you wanted?

What have you done today to grow and polish your irresistible presence?

Barry Moltz gets business owners growing again by unlocking their long forgotten potential.  With decades of entrepreneurial experience in his own businesses ventures as well as consulting countless other entrepreneurs, Barry has discovered the formula to get stuck business owners out of their funk and marching forward.  Barry applies simple, strategic steps to facilitate change for entrepreneurs, and gets them growing their business once again. Learn more about Barry and his newest book, Bounce!, at

P.S. If you aren’t already signed up and don’t want to miss out on  30 Days to Creating Irresistible Presence, please sign up here.

30 Days to Creating Irresistible Presence is sponsored  by
Creating Irresistible Presence LIVE
~September 23 -25 ~ Atlanta GA ~

JUST ANNOUNCED: Allison Nazarian & ElizabethPW have
joined the all-star cast of speakers!

>Easy Peasy 3-Pay Plan Vanishes in 8 Days!<

To learn more, please visit

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